Value can be defined in various ways when analyzing organizational programs and initiatives. But make no mistake when it comes to assessing customer experience (CX) efforts – value is the ability to impact the bottom line in a tangible way.
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Seize Opportunities To Deliver Value With Your CX Program
The job of a customer experience (CX) professional can be described as mastering the art of “sensing” and “seizing.” The sensing part of the equation is the gathering of information to gain a deeper understanding of the customer. Among other things, sensing reveals customers’ concerns, their needs, and where opportunities and risks lie within the customer relationship.
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